Changing the image of construction

Matt Tyler, Managing Director, Dribuild Group


Construction is a major sector of the UK economy. Worth more than £100billion annually, employing in excess of 2.93 million people, you could say the industry is booming. But there is an increasing challenge on the construction horizon.

With an ageing workforce and a poor influx of young people taking up careers in it, the construction industry looks certain to face a skills crisis in the next decade.

Dribuild Group is a leading construction partner and developer working across the UK with some of the best-known names in the retail, leisure, commercial, residential and education sectors. It is working locally, regionally and nationally to fly the construction flag, intent on breaking the stereotype, changing the perception of the sector and on a mission to unite the industry to develop long-term, sustainable solutions to the skills crisis.

The image of construction has a detrimental impact on construction businesses’ ability to recruit and retain people with the right types of skills. Data shows that the overall appeal of the construction industry as a career option for young people is low, scoring four out of ten among 14 to 19 year olds. It is perceived to be about “being outdoors and getting dirty” and most suited to “young people who do not get into college or university”.

How wrong this is. Construction is an industry full of opportunity. An industry enabling people to build a sense of legacy. An industry with a pathway for personal and professional development. An industry where you can build your future.

Matt Tyler, Dribuild Managing Director, says: “It is a challenge that seems to have an obvious solution. The industry needs to work with the government and other stakeholders to show the true opportunities and rewards that exist. We need to appeal to everyone, from school leavers setting out in their career to people looking to retrain, as well as highly skilled professionals, tempting them away from other sectors.

“Our vision for a network of skills and education centres throughout the UK would see the government, construction companies and training centres and colleges working collaboratively to address this skills shortage, equipping people with the right skills and experience to pursue a rewarding career in the industry.”


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