BR Online: Future of Retail – December 2018
10 December 2018
Recently Amazon and Alibaba announced the opening of their first brick-and-mortar stores. It looks as though the rest of the retail sector, which had been busy writing strategies on how to beat these online behemoths at their own game, had been looking in the wrong direction all along: online shopping isn’t everything, it seems.
In this issue of Business Reporter, merchants, retailers and supply chain managers can learn from the experts how to avoid cart abandonment, use the best price-setting algorithms, and better understand their customers. We also take a look at how Lego learns from the toughest customers of all (kids), and the role of big data when it comes to learning who your customers really are.