From Forecasting to Foresight - Rethinking demand planning in response to rapid market change

Wednesday, 01 Jul 2026

4:00 PM - 4:45 PM

Overview
Speakers

Moving from traditional forecasting approaches towards more adaptive demand planning
Integrating demand, supply, and inventory planning - enabling coherent decisions across the supply chain
Using AI and scenario-based planning to improve demand visibility and decision-making

Featuring:

Alastair Charatan, Host, SupplyChainTalk

Elisha Herrmann, Vice President Board of Directors, Foreign Trade Zone 46/47
Pam Wiseman, Principal - Supply Chain Strategy, Supply Chain Advisory Services LLC
Bryan Palma, Director - Product Marketing, Kinaxis

Traditional forecasting - relying on historical data - leaves organisations short in an era of "permacrisis" and rapid market shifts.

To stay competitive, supply chains are evolving. How do we move beyond simple forecasting and embrace foresight - anticipating, adapting, and acting in real-time?

In our next episode of SupplyChainTalk with host Alastair Charatan, we’ll explore:

Moving from traditional forecasting approaches towards more adaptive demand planning
Integrating demand, supply, and inventory planning - enabling coherent decisions across the supply chain
Using AI and scenario-based planning to improve demand visibility and decision-making

Join us as we discuss using AI to model supply chain disruptions and demand surges before they happen.

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