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Customer Experience

Roblox players to start seeing video ads in its virtual realms
02 May 2024

Roblox players to start seeing video ads in its virtual realms

Roblox is rolling out virtual billboards with video advertisements, the gaming platform said on Wednesday, in its latest move to draw revenue from its games that are mostly free to play.
Don’t wait until your brand is broken to fix it

Don’t wait until your brand is broken to fix it

25 Apr 2024
A healthy rebrand cannot happen overnight. A simple change to the logo won’t cut it. You need a strong bedrock as a brand anchor
Winning the last-mile delivery race with data context

Winning the last-mile delivery race with data context

25 Apr 2024
A robust data integrity strategy that includes geo addressing and data enrichment capabilities can unlock valuable context from delivery data
Ecommerce 101: effective product listing tactics

Ecommerce 101: effective product listing tactics

25 Apr 2024
Online sellers must fine-tune their e-commerce strategy and review their product listing tactics to capitalise on sales opportunities
The turn of the social tides
16 Apr 2024

The turn of the social tides

By trialling varied sources of long-form content marketers can cater for all attention spans whilst keeping ahead of competitors
Navigating the Direct-to-Consumer revolution

Navigating the Direct-to-Consumer revolution

16 Apr 2024
The shift to DTC is a profound change in how businesses interact with their customers, manage their supply chains, and leverage technology
The growth triage

The growth triage

16 Apr 2024
An effective decision-making process that can flex in the face of critical change is one of the most fundamental needs for every business
The new product roadmap

The new product roadmap

16 Apr 2024
Nobody has a crystal ball. Agility must be prioritised so that changes in customer demands don’t throw your entire business off-kilter
How Generative AI can benefit the contact centre

How Generative AI can benefit the contact centre

04 Apr 2024
Organisations should see AI-powered automation as helping human agents to be better prepared and freed to have informed conversations with customers
From free to fee: how to build a brand worth subscribing to
03 Apr 2024

From free to fee: how to build a brand worth subscribing to

Design your brand with intention and you can build a subscription-worthy experience with consistent, personalised customer relationships that sustain loyalty
How AI can transform the online customer experience

How AI can transform the online customer experience

02 Apr 2024
Despite the risks, AI is an invaluable tool in connecting new technologies across organisations, underpinning the innovations of tomorrow
Traditional content management systems are killing growth

Traditional content management systems are killing growth

02 Apr 2024
Federated content via a headless CMS allows organisations to innovate faster by connecting information and creating a centralised experience
The costs and benefits of extended producer responsibility compliance for packaging

The costs and benefits of extended producer responsibility compliance for packaging

28 Mar 2024
How putting customer expectations ahead of ticking all the boxes can pay off

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