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Increasing conversions through smarter use of your Customer Data Platform

Tuesday, 25 Apr 2023
3:00 PM - 3:45 PM
  • Identifying and overcoming challenges with centralising data in a single location
  • Measuring and proving the value of a CDP - which metrics matter most?
  • Integrating your CDP into your martech to maximise your ROI

Featuring:

Luke Edwards, Host, MarTechTalk
Jaron Best, Sr Manager, Product Management, Gap inc.

Haakon Moss, Head of MarTech, Sopra Steria

Alexandra Sardarian, Senior Director, Product Marketing, Udemy

Pratyush Sinha, Head of Marketing, Blenheim Chalcot

Join this episode of MarTechTalk to discuss issues that affect your industry including:

  • Identifying and overcoming challenges with centralising data in a single location
  • Measuring and proving the value of a CDP - which metrics matter most?
  • Integrating your CDP into your martech to maximise your ROI

Please register or log-in to watch this on-demand episode

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Featured SpeakersView All

When you register for MarTechTalk you are automatically registered for all MarTechTalk episodes with our webinar partner BigMarker. 

 

BigMarker will email you to remind you when a live episode is about to start. You can choose to watch live or you can come to business-reporter.co.uk to see episodes on demand at any time. If you wish to unsubscribe then please click the link within those emails.

Featured Speakers

Luke Edwards

Luke Edwards

Host
MarTechTalk
Jaron Best

Jaron Best

Sr Manager Product Management
Gap inc.
Haakon Moss

Haakon Moss

Head of MarTech
Sopra Steria
Alexandra Sardarian

Alexandra Sardarian

Senior Director, Product Marketing
Udemy
Pratyush Sinha

Pratyush Sinha

Head of Marketing
Blenheim Chalcot
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